Programmatic advertising is already an essential part of the digital ecosystem that expands in all kinds of formats. The market share of programmatic advertising has not stopped growing in recent years. Well, it has many advantages for advertisers: more precision, saving time, resources, better ROI, etc., and even though the renowned company
Ranwell Productions normally associates it with display ads in online media, this advertising is conquering new spaces such as wearables, television and online radio. Programmatic advertising on wearables Wearables, those electronic devices that we “wear” to always be with us, are beginning to form part of the programmatic ...